A dreamy, messy sleepover moment straight from the iconic 2000s.
sUKOSHI advent calendar (2025)
The company’s most sought-after product of the year with an $700+ CAd value. the theme is a chaotic, nostalgic, girly Slumber party filled with self-care items.
role: main designer - packaging, marketing collateral, in-store signage, paid ads
deliverables: packaging design, Web and app banners, email marketing, instagram posts & stories, in-store signage, paid ads
scope: customized assets for canadian (english & french adaptations), U.S., and european markets, marketing campaign spanning 4 months (sept-dec).
tools: procreate, Illustrator, Photoshop
outcome: another sold out year!
Process of illustrating the cover
Exterior front
Interior
In-Store signage
Instagram Ad Creative
Website desktop banner